Performance Marketing
Stop boosting posts and hoping. Search, social and email campaigns built on data, relentless testing and a clear line to revenue.
Overview
Marketing spend should have to earn its place. We run search, social and email as one connected system: clean tracking, platform-native creative and constant testing that moves budget to whatever works. Brand and performance stay in balance, so you win today's customers without starving tomorrow's demand. Every result is tracked through to leads and sales, not likes, and reported in plain language.
How we work
From first conversation to measurable results
- 01
Define the audience, the offer and the numbers that count as success
- 02
Set up clean tracking so every result can be traced back to its source
- 03
Plan the channel mix across search, social, email and content
- 04
Produce platform-native creative in several variations, ready to test
- 05
Test, learn and move budget to the best performers every week
- 06
Report in plain language and scale what works
The difference
Why Unitary Tech
- 01
One integrated team instead of a patchwork of agencies
- 02
Measured on leads and revenue, not vanity metrics
- 03
Creative and performance under one roof, so ideas get tested instead of argued about
- 04
Weekly optimization driven by data, never set-and-forget
- 05
Transparent reporting: you see exactly where your budget goes
Growth & Performance
Related services
Data and Analytics
Turn the data you already have into better decisions.
CX and Design
Experiences customers come back for.
Ecommerce
Online stores built to sell.
Insights
Ideas worth reading
Being found when AI answers the question
Search engines and AI assistants now answer many questions directly. What that changes for your content, your website and how you measure success.
2026 market outlook: the shift to digital-first
Digital-first is no longer a bold strategy. It is the baseline every organization is measured against. Seven trends that will shape 2026.
Hyper-personalization in retail
Personalization done well feels like good service. Done badly, it feels like being followed around the store. How to build the kind customers welcome.
Frequently Asked Questions
Something else on your mind? Ask us directly.
Which channels do you cover?
Paid social (Meta, LinkedIn, TikTok, YouTube, X and Pinterest), paid search, SEO, email and marketing automation. We recommend a focused mix based on your goals rather than spreading budget thinly everywhere.
How much budget do we need?
Enough to learn quickly. We recommend a starting budget based on your goals and market, prove what works at that level and only then scale up.
How soon will we see results?
Early signals arrive within the first weeks as tests run. Stable, optimized performance takes a few rounds of testing, and we report on progress throughout.
Do we need to use every channel?
No. Start with the channel most likely to move the needle. Many clients begin with one and expand once they see results.